Re:sound
A.I.

We found out parents play lullabies from YouTube & Spotify to help their infants fall asleep. So, we created a lullaby album made by an AI to generate infinite proceeds to improve caregivers' working environment at orphanages.


Tune in and donate:

The songs that an A.I. wrote were not the regular song format that we’re used to - An average 3-minutes song with a beginning, climax, and finish. So a music producer had to stitch parts together to create an album that makes sense to children worldwide.


Credit

Creative Director
Sungkwon Ha

Art Directors
Cheasoo Lee
Jusung Yang

Agency:

YGP

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